Phrase.book

Prompt pattern

Professional

Clear structure, accurate claims, and respectful language make the organisation feel dependable.

Fills the copy part of a prompt.

Use complete sentences, specific nouns, and a clear order of information: what it is, who it helps, how it works, and what to do next. Support claims with a named result, timeframe, or source where one exists. Do not use emojis, casual slang, inflated promises, or a stiff stream of corporate nouns.

Use this copy pattern when it changes the result the agent should produce. It provides one concrete direction without deciding unrelated parts of the website.

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